Saturday, September 4, 2010

Small Places : Nick L Belardes [36 of 128]

  • A micro-manager like Milt has to see every ad before any can leave the office. Otherwise that's trouble: my natural state of existence.
  • Milt changes all the copy. It goes full circle with graphics too. He's ignorant that Buildicon ads cost $8,000 to $10,000 each.
  • You can see that if we miss a deadline it's bad even if it is Milt's fault. I call it displaced blame. Others simply call it "Milt sucks."
  • When I'm at home and the lights are out I stare up at the ceiling imagining pinpricks of light, the small places that represent infinity.
  • Get ad copy right, or Joan says it won't mean shit from shinola. Joan: "You will piss off the entire sales force." Like I'm scared of them.
  • Joan is sort of like a manager. She's also a trade industry writer, idea woman, trade show aficionado and daughter of a Korean War veteran.
  • As the story goes, her father killed off his own captain for sending his platoon on a dead-end run up a Chinese-infested hamburger hill.